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  • Writer's picturePhil Packer

BRIT launches the annual BRIT Challenge to support young adult and student mental health and fitness

We are delighted to continue to deliver our annual feelgood February fundraiser, the next being an inclusive team 2,022 mile challenge, with three aims;

· Support student mental health, fitness & wellbeing and reduce feelings of isolation and loneliness

· Deliver inspiration to young adults, and destigmatise mental health, with the support of our BRIT Ambassadors

· Raise vital funds for local, regional and national charities

Registration is now open for the BRIT Challenge, taking place between 1st February and 3rd March 2022 (University Mental Health Day). Every UK university, college, specialist college and Students’ Union are urged to embrace the Challenge, enter teams and invite their students and staff to participate.

Many charities have felt the impact of the COVID-19 pandemic. As a collaborative charity, we are inviting every university and college team taking part in the BRIT Challenge to choose a second charity to raise funds for, alongside BRIT, to support local, regional and national charities. Over the past two years, almost 180 university and college teams have taken on BRIT Challenges.

We are striving to unite the education, sport and charity sectors and a wealth of governing bodies are supporting the BRIT Challenge including Universities UK, the Association of Colleges, Colleges Scotland, Colleges Wales and the National Union of Students.

Olympians, Paralympians, Sports Personalities, Adventurers and Explorers continue to join the BRIT Ambassador family and over 150 have joined BRIT this year to support young adult mental health. BRIT Ambassadors promote the BRIT Challenge at a university and/or college of their choice, encourage student participation, share their lived experience to destigmatise mental health and champion equality, diversity and inclusion.

The BRIT Challenge is inclusive and enables students and staff of all abilities to take part and work as a team to cover the 2,022 mile distance by either hand-cycling, cycling, wheelchair pushing, swimming, walking, jogging, running, rowing or paddling (canoeing, kayaking or paddle-boarding).

University and college teams have the flexibility to decide how they take on the BRIT Challenge; sharing the 2,022 mile distance between campuses, departments, Students’ Union sports teams and societies; involving 2,022 students and staff; challenging other universities and colleges; involving their communities and setting £2,022 fundraising targets.

At a time when young adult and student mental health has been further impacted by the pandemic, we hope the BRIT Challenge will be embraced as an inspiring annual UK-wide event supported by the education, sport and charity sectors.

Thank you to every student, staff member, university, college, charity, sport and education governing body and BRIT Ambassador who has supported us.

To enter a team in the BRIT Challenge, or find out more, please visit our BRIT Challenge website.

The BRIT Challenge - Press Release
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