• Phil Packer

Olympian, Great Britain Swimming Captain & UK Coaching coach developer, Alan Rapley OLY, joins BRIT

We are delighted that Alan has joined our BRIT Ambassador family.

Throughout years of multi-disciplinary competitive sport, Alan achieved a career highlight as Captain of the Great Britain 1996 Olympic Swimming Team and competed and finalled in the 4 x 100 metre freestyle relay event at the Atlanta Olympics.

Alan Rapley OLY - Former GB Swimming Captain

“I am delighted to join the BRIT Ambassador family and champion the BRIT 2021 Challenge to support and improve young adult mental health and fitness.


The BRIT 2021 Challenge is a super opportunity for every university, college and student union to enter teams and encourage their students and staff to take part.


This is a tough time for students and young adults; especially those with existing mental health challenges. BRIT has an inspiring vision to unite our Olympians, Paralympians, athletes sports personalities to support a university and/or college of their choice and encourage students to take part in their BRIT 2021 Challenge to improve their mental health and fitness.


The BRIT 2021 Challenge has been designed to enable young adults of all abilities to participate on campus or at home; students and staff can add their miles to their team’s 2,021 mile target.

I urge Olympians, Paralympians and athletes to join our BRIT Ambassador family so that together, we can support young adults and students at every UK university and college.


I look forward to encouraging students and staff at the University of Warwick to take on the BRIT 2021 Challenge”.

Alan Rapley OLY - UK Coaching coach developer

Alan retired from elite performance competition and transitioned into supporting elite sport through coaching and consultancy. He has worked across the world with leading coaches, athletes and sports scientists; particularly in swimming.

Alan has been a swimming consultant for British Triathlon and a coach at Loughborough High Performance Centre for Triathlon. Within his current role at UK Coaching, Alan now works with coaches across all Olympic sports to develop their high performance coaching and programmes to support the development of the next Olympic and Paralympic athletes. Alan has recently taken up the role of Head Coach at his local swimming club in Lichfield, to pay forward his knowledge and experience to his local club and aspiring athletes and coaches.

To learn more about Triathlon, please visit the British Triathlon Federation website. To find out more about British Swimming, please visit the British Swimming website.


To find out more about UK Coaching, please visit the www.ukcoaching.org website.


In December 2020, Alan recorded a Vlog with City of Sheffield Swimming Head Coach Russ Barber, who is one of the UK's most successful performance swimming coaches; producing multiple Olympians, Commonwealth Games champions and hundreds of national champions. In the Vlog, Alan and Russ discuss Coaching, Mental Health and Wellbeing;